1970 New York Yankees Program and Scorecard Notes

A NEW DECADE ... THE LOOK OF A WINNER
"For the last several years, the Yankees have been talking about rebuilding with youth. Now a new decade has arrived and with it high hopes for the Yankees of today. The youngest team in the club's history (average age of the anticipated starting team is just over 24 years) has been bolstered by the acquisition of some solid hitters via winter trades ... by the development of young prospects to major league status ... and the maturing of young stars who have arrived on the Stadium scene in the last year or two.
People are saying the Yankees can win. The feeling expressed this spring by several sportswriters following the club was that 'this club has arrived and could win now.'
The Yankees feel they are contenders now. There's no doubt about the fact that the American League East is the strongest division in all sports. There will be rough competition among the Yankees, Orioles, Red Sox, Tigers, Senators and Indians.
But our new Yankees are ready for the challenge of the seventies. A team with better hitting, far more depth and bench strength, a solid defense and good pitching will provide many happy hours for Yankee fans this season. The Yankees have won 29 American League pennants, 20 World Championships ... and now they hope to become contenders again, in a new decade of Yankee success."

-1970 New York Yankees Scorecard and Official Program


THREE NEWCOMERS ... THREE HITTERS
"The Yankees welcome three solid hitters to their 1970 roster: Curt Blefary, Pete Ward and Danny Cater. Acquired through winter trades, this trio of hard-hitting young veterans is expected to bolster the Yankee attack this season. All are multi-position players. Curt expects to be in right field, Danny at first base and Pete at first or third and mostly pinch-hitting."

-1970 New York Yankees Scorecard and Official Program

YANKEE FIRST ROUND DRAFT CHOICES
"Probably no club in baseball can present such a promising array of future stars selected in Baseball's annual draft as the Yankees. The current draft started in 1965 and there are selection periods in June and January, with the spring draft obviously the big one.
The Yankees' first selections in each of the first four June drafts are Bill Burbach (1965), Jim Lyttle (1966), Ron Blomberg (1967) and Thurman Munson (1968). Each of the four is considered an outstanding prospect for stardom at Yankee Stadium. Burbach and Munson are scheduled for regular service at the Stadium this season. Blomberg and Lyttle both were slated to start this season at Syracuse, but are likely candidates for New York- and soon."

-1970 New York Yankees Scorecard and Official Program


YANKEE STADIUM GAME TIMES
Single Day Games- 2:00 P.M.
Doubleheaders- 1:00 P.M.
Night Games- 8:00 P.M.
Twi-Night Doubleheaders- 5:00 P.M.

LADIES DAYS
"Although the schedule does not indicate the specific Ladies Days, the Yankees will schedule the popular feature for the fair sex. The dates will be announced here in the Yankee scorecard, in the daily newspapers and on Yankee television and radio broadcasts. The first three Ladies Days of 1970 at Yankee Stadium will be held on Saturday, April 11 (Cleveland), Saturday, April 25 (Oakland) and Saturday, May 2 (Milwaukee). As usual, women will be admitted to grandstand general admission seats for these Yankee games on payment of a 50 cent tax and service charge."

-1970 New York Yankees Scorecard and Official Program

"Continuing a policy of offering outstanding Ladies Days attractions, the Yankees here are listing three more mid-season days for female fans. All female fans will be admitted to general admission grandstand seats on payment of the nominal 50 cent tax and service charge on Saturday afternoon, July 18 when the contending Oakland A's are at the Stadium; on Tuesday afternoon, August 11 with the Chicago White Sox and again on Saturday afternoon, August 15 with the Kansas City Royals."

-1970 New York Yankees Scorecard and Official Program

G.O. CARD NIGHT
"The Yankees will schedule one of their popular G.O. Card Nights on Friday, May 15 when the colorful Detroit Tigers are at the Stadium. Students will be admitted to general admission grandstand seats on payment of a 50 cent tax and service charge after presenting their general organization cards (or parochial school identification card equivalent)."

-1970 New York Yankees Scorecard and Official Program

SENIOR CITIZENS
"And senior citizens will be remembered, too. The first two special dates for senior citizens will be held on Wednesday afternoon, April 29 when the California Angels are at the Stadium and on Saturday afternoon, June 6 when the Chicago White Sox are in town. Senior citizens will also be admitted to grandstand general admission seats on these dates on payment of the customary 50 cent tax and service charge."

-1970 New York Yankees Scorecard and Official Program

GIFTS FOR FANS
"There's good news for Yankee fans from Yankeeland! The highly popular CAP, BAT and BALL DAYS at Yankee Stadium have been scheduled again in 1970. Added to this great array of gift days will be a novel TEE SHIRT DAY.
As usual, each of the gifts is of the highest quality possible to obtain for these promotions. These are not toys, but valued baseball gifts that will be used, worn and treasured by young Yankee fans everywhere.
The same generous gift program of recent years will again be in effect this season. Every young fan, boys AND girls, 14 years of age and under, accompanied by an adult will receive the Yankee promotional gift on the specific dates listed below. Naturally, gift items are presented on paid admissions only. Dad can take an entire Little League team to a Yankee game and each qualifying youngster will receive that day's gift.
A word to the wise - order your tickets early to be sure to receive all these wonderful and exclusive Yankee baseball items.
The first big day is CAP DAY on Sunday afternoon, April 26 when the American League West favorites, the Oakland Athletics, are Stadium visitors. This year's cap is designed to fit all youthful head sizes and has the Yanks' official 'NY' insignia embroidered on the front. The caps have regulation sweat bands, air vents and sun visors. They will prove popular for wearing at Yankee Stadium all season long.
T-SHIRT DAY - an innovation - will be presented for the first time on Saturday afternoon, May 16 when the popular Detroit Tigers are at Yankee Stadium. The T-shirts will have the official Yankee insignia printed on each one. The short sleeves and neck will have attractive trim. The T-shirts are being manufactured for the Yankees by Allison Manufacturing Company, Inc. of New York, official licensee for the Major League Baseball Promotions Corp. The MLBP baseball insignia will appear on the outside of the polyester bag in which each shirt is packed. They will come in small, medium and large children's sizes.
BAT DAY, highlight of the gift season at Yankee Stadium and throughout baseball, will be held on Sunday afternoon, June 7 when the Chicago White Sox are playing at Yankee Stadium. Hillerich and Bradsby, makers of the famed Louisville Slugger, are manufacturing a huge bat order for the Yankees so that no young fan will be disappointed. The bats, approved Little League models, will have the Yankee team name on each one plus the signature of a favorite Yankee player.
Wilson Sporting Goods Co. is again manufacturing a special ball for the Yankees' BALL DAY. The ball, with the official 'Little League' designation and the New York Yankee team name on each one, will have a cork and rubber center and 108 stitches. BALL DAY will be on a holiday - the only holiday home date of the season ... Saturday, July 4 when the slugging Washington Senators are at the Stadium.
Tickets for all of these gift days are on sale here at Yankee Stadium today."

-1970 New York Yankees Scorecard and Official Program

BALL DAY, SECOND BAT DAY
"There's still more good news ahead for Yankee fans.
In addition to the highly successful  CAP DAY, TEE SHIRT DAY, and BAT DAY already held this season, the Yankees have scheduled their annual BALL DAY on Saturday afternoon, July the Fourth. In addition, a second BAT DAY is now scheduled for Sunday afternoon, July 19 when the Western Division contending California Angels play a big afternoon doubleheader at Yankee Stadium.
The first BAT DAY on June 7 produced the largest crowd in the major leagues in five years- 65,880. The Yankee ticket department reported that more than 7,000 fans were turned away with thousands of young fans disappointed.
As a result, a second BAT DAY was added to the Yankees' summer gift schedule and a rush order for bats was sent to Hillerich and Bradsby in Louisville. Bats with autographs of Yankee players and the Yankee team name on them will be available for July 19. The bats vary in length and weight as do professional model bats, but each one will have a Yankee players' name, the team name and the authorized Little League designation.
BALL DAY on Saturday, July 4th marks the first time the Yankees have held a gift day on a holiday. The Washington Senators, with sluggers Frank Howard and Mike Epstein on hand, will be Stadium visitors on BALL DAY, as well as for a night game on July 3 and a doubleheader on July 5.
All fans, boys and girls, 14 years of age and under, accompanied by an adult will again be recipients of balls and bats."

-1970 New York Yankees Scorecard and Official Program

COLOR PHOTOS OF YANKEE STARS OFFERED AT STADIUM DURING 1970 SEASON
"A set of color picture post cards of Yankee stars is being offered to all young fans attending specified games at Yankee Stadium this season.
The attractive post cards, with new full-color photos of a Yankee star on each card and a biographical sketch on the reverse side, are being prepared for distribution. The first card, a photo of Bobby Murcer, was given out on June 6.  The second card, a photo of Roy White, was to be distributed on June 24.
All young fans, boys and girls, regardless of specific ages, will receive the cards as long as the supply lasts on the specified dates."

-1970 New York Yankees Scorecard and Official Program

DISTRIBUTION SCHEDULE OF YANKEE PLAYER COLOR POST CARDS
Saturday, June 6: Bobby Murcer
Wednesday, June 24: Roy White
Saturday, June 27: Curt Blefary
Friday, July 3: Fritz Peterson
Thursday, July 16: Danny Cater
Saturday, July 18: Horace Clarke
Wednesday, July 22: Gene Michael
Tuesday, August 11: Stan Bahnsen
Saturday, August 15: Thurman Munson
Saturday, August 29: John Ellis
Wednesday, September 2: Jerry Kenney
Saturday, September 5: Mel Stottlemyre

CASEY STENGEL, NEW HALL OF FAMERS TO BE HONORED AT OLD TIMERS' DAY AUGUST 8
"Casey Stengel will be the guest of honor at the Yankees' 24th annual Old-Timers' Day on Saturday afternoon, August 8 when the Bombers host the defending American League Champion Baltimore Orioles. The Hall of Fame former Yankee and Met manager, who will mark his 80th birthday a few days prior to the Yankee celebration, will be making his first official appearance at Yankee Stadium in a decade.
In 12 seasons as Yankee pilot, the club won 10 pennants and seven World Championships. Included were the five straight World Series winners piloted by Casey. He had a lifetime batting average of .284 for 13 big league seasons as an outfielder with the Dodgers, Braves, Pirates, Phillies and Giants.
To honor Stengel, the Yankees are inviting back all of the great Yankee players he managed plus many of the opposing stars from American League and World Series opponents.
In addition, the Yankees have invited the newest members of the Hall of Fame who will be inducted into the Cooperstown shrine a few days earlier. They include former Commissioner Ford Frick, Lou Boudreau, Jesse Haines and former Yankee center field star Earle Combs. Regular season ticket prices will prevail and tickets are available at all Yankee ticket outlets."

-1970 New York Yankees Scorecard and Official Program


ALL-STAR VOTING RETURNED TO FANS IN 1970
"Baseball fans across the nation will select the eight starting players on the major leagues' two 1970 All-Star teams. Return of the vote to the fans was announced recently by Baseball Commissioner Bowie Kuhn and the Gillette Company, which will handle the processing, distribution and computerized counting of the ballots which are expected to total in the millions.
For the convenience of fans at Yankee Stadium, ballot boxes will be found all over the Stadium, and computer-style ballots will be distributed to fans at Yankee home games during the May 30-June 28 voting period. The All-Star Game will be played this year in Cincinnati's new Riverfront Stadium.
A novel new 'punch' ballot will be distributed with six nominees printed for each position plus space for write-in candidates. Some 75,000 Gillette retail centers will support the voting in major league parks. Further details will be announced at the Stadium on each day of the balloting. Twice-weekly reports of the voting will be made by Commissioner Kuhn. The pitchers and remaining All-Star squad members will be selected by the respective managers."

-1970 New York Yankees Scorecard and Official Program

PITCH, HIT AND THROW COMPETITION
"A national youth program open to boys aged nine to 12 will be launched this season by Major League Baseball Promotion Corporation. To be known as the 'Baseball Pitch, Hit and Throw' competition, it is expected to attract some half-million or more entries.
There will be 56 district competitions, 15 divisional qualifiers, and the national finals prior to the All-Star Game in Cincinnati on July 14. Further details on the nationwide promotion will be announced as plans progress this summer."

-1970 New York Yankees Scorecard and Official Program

YANKEE TELEPHONIC "HALL OF FAME"
"The Yankee telephonic 'Hall of Fame' at Gate 6 (behind the right-field seats) has been drawing big crowds the last three years. Now there is an addition to the voices of Yankee greats. Several current Yankees have made one-minute instructional tapes that should prove popular with young fans. Among those on the new tapes are Mel Stottlemyre, Jerry Kenney, Roy White, Gene Michael and manager Ralph Houk."

-1970 New York Yankees Scorecard and Official Program


AMERICAN LEAGUE UMPIRES
1  Stevens
2  Honochick
3  Soar
4  Napp
5  Flaherty
6  Chylak
7  Runge
8  Umont
9  Rice
10 Stewart
11 Drummond
12 Haller
13 DiMuro
14 Odom
15 Ashford
16 Neudecker
17 Springstead
18 Goetz
19 Kunkel
20 O'Donnell
21 Barnett
22 Denkinger
23 Frantz
24 Luciano
25 Anthony
26 Maloney


YANKEE STADIUM TICKET PRICES
Box Seats- $4.00
Reserved Seats- $2.75
* Unreserved Grandstand Seats- $1.50
*Bleacher Seats- $1.00
(including all federal and local taxes)

*sold only at the Stadium on the day or night of a game

YANKEE TICKETS ON SALE ALL AROUND GREATER NEW YORK CITY
"It's easy to order Yankee tickets for 1970 home games. There are ticket outlets all over Yankeeland. And, of course, fans can order for any home game by mail.
While at Yankee Stadium, you may purchase tickets for any future Yankee games at the Advance Ticket Office windows in the concourse area behind home plate (Gate 4). This office is open during and after every Stadium event and at other times on Mondays through Saturdays from 9:00 A.M. to 5:00 P.M. and on Sundays from 10:00 to 5:00.
Tickets are available at the Yankees-Ticketron office located on the Mezzanine of Grand Central Terminal (overlooking the main information booth). This Ticketron office is located on the Vanderbilt Avenue level of the Terminal and is open daily from 8:30 A.M. to 6:00 P.M. and on Saturdays from 10:00 to 4:00.
And, as for the past several years, the more than 30 Schrafft's Restaurants will process Yankee ticket reservations in New York, Westchester and Newark. Baseball fans in North Jersey again have the convenience of ordering tickets through the facilities of the North Jersey Automobile Club in Oradell, Paterson and Jersey City. Tickets also may be ordered at the Freedom National Bank at 275 West 125th Street.
Computerized Yankee tickets are available at Ticketron outlets at Gimbels and Gertz Department Stores; at the offices of the Ridgewood (New Jersey) News and the Paramus Bowling Center; and at Grand Central and other Ticketron outlets."

-1970 New York Yankees Scorecard and Official Program

POPULAR TRIPLE-S BLUE STAMP PROGRAM AGAIN OFFERED BY YANKEES
"1970 marks the fifth consecutive year the Yankees have joined with the popular SSS Blue Stamps in a ticket redemption program.
Baseball fans can obtain SSS Blue Stamps all over town ... accumulate them ... and then redeem them for Yankee baseball tickets. Box and reserved seats, as well as general admission tickets, can be obtained for SSS Blue Stamps.
In addition, the SSS Blue Stamp Company will again award 10,000 stamps to worthy organizations each time a home run is hit at Yankee Stadium by a Yankee player. The Bombers will select a charity or other non-profit organization to be the recipient of the home run Blue Stamps for each series at the Stadium. The awards will be made in the name of the Yankee player who hit the homer. The organizations receiving the stamps may redeem them for a choice of hundreds of useful items in the Triple-S catalogue.
And, of course, fans may redeem their own SSS Blue Stamps at any redemption center for Yankee box, reserved or general admission tickets or for hundreds of other valuable items."

-1970 New York Yankees Scorecard and Official Program


WEEKEND BUS SERVICE OFFERED ON LONG ISLAND
"Direct bus service to Yankee Stadium will be offered to Yankee fans on Long Island this season. This special service will be available on weekends.
Buses will leave for Yankee Stadium two hours before game time on Fridays, Saturdays and Sundays from Huntington and Rockville Centre and one hour and forty-five minutes from Hicksville, Hempstead and Roosevelt Field. Buses will return one-half hour after the game."

-1970 New York Yankees Scorecard and Official Program


YANKEE INFORMATION ON WHN 1050
"If you are ever in doubt about the playing of a Yankee game, just tune to station WHN at 1050 on the AM dial. The Yankees' originating station keeps up-to-date at all times on Yankee activities, postponements, etc."

-1970 New York Yankees Scorecard and Official Program

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-Coming Attraction: KANSAS CITY ROYALS [featuring Lou Piniella, Amos Otis and former Yankee Ellie Rodriguez], final Stadium visit of 1970,  Friday, Saturday and Sunday, August 14-15-16
-Coming Attraction: MAYORS TROPHY GAME,  Monday Night, August 17, vs. METS [featuring Tom Seaver, Tommie Agee and Donn Clendenon]
-Coming Attraction: OAKLAND A's, featuring Reggie Jackson, Rick Monday, Sal Bando and former Yankees Frank Fernandez and Al Downing. Friday, Saturday and Sunday, April 24-25-26. Sunday is CAP DAY.
-Coming Attraction: T-SHIRT DAY,  Saturday, May 16, vs. DETROIT TIGERS [featuring Al Kaline, Mickey Lolich and Bill Freehan]
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